Raneem brand guidelines
How our brand looks, sounds and feels. Use this guide for the website, social media, decks and campaign materials.
Brand essence
Who we are in one line.
We connect brands with creators people trust, and turn that trust into growth.
Mission
Make influencer marketing simple, honest and measurable for every brand.
Vision
Be the region's most trusted bridge between brands and creators.
Values
Authenticity · Creativity · Transparency · Results.
Logo
The mark is a flowing swan-like wave with three wing lines. It shows grace, movement and momentum.
Colors
Taken from the logo. Navy is the base, the blue-violet-magenta gradient is the accent. Click a color to copy it.
Ratio guide: 70% navy · 20% white · 10% gradient accents.
Typography
Montserrat for headings (matches the wide, bold logo letters). Inter for body text.
We plan the strategy, find the creators, run the campaign and report the results. Clear, short and helpful.
Voice & tone
How we write.
Confident
We know creator marketing. We speak with certainty, never arrogance.
Simple
Short sentences. Plain words. No jargon without a reason.
Warm
Friendly with brands and creators. We're partners, not vendors.
"We'll find creators your customers already trust."
"We leverage synergistic omnichannel influencer ecosystems."
UI components
Buttons, tags and cards used on the website.
Service card
Gradient icon, bold title, short muted description.